And content portability is definitely a problem with Amazon. Instant Video and Kindle both use DRM, so an export service would likely be illegal, and certainly nontrivial. Amazon could suddenly deny you access to your “purchases”: http://blogs.computerworlduk.com/simon-says/2012/10/rights-y...
The other services don't seem as risky in terms of data loss, although Facebook could suddenly make your photos more public than you set them to be; they've taken many similar steps before.