It's a game to him.
He won.
Let's move on.
He won.
Let's move on.
Is that winning?
I think you're over-complicating this.
It's literally just Score Points.
That's all he cares about.
D'oh.
Speaking just for myself, I've lost respect from Elon Musk. I admire Musk's accomplishments, especially Starship and the Falcon rockets. But I don't respect Musk's personal judgement, his moral integrity or his ethics.
He doesn't know me, and he doesn't care about my opinion (or care about ethics for that matter). But there are a lot of people like me who used to respect him and no longer do. He's surrounded himself with fawning sycophants. At some level he's got to know this, and that the people pretending to pay him respect aren't themselves worthy of respect.