Also - you have way too many projects going on at once. You'll probably hate me saying that, but it is true, and I know it is true because I have had to force myself not to work on more than 1 company at a time :)
Will
There is also an innovative way to make poker fully legal for online play by just tweaking the rules a bit. I had a game developer excited to take that project on, but not for equity.
These projects were over years. Gaming can be seasonal as you scale, madden players play from September to april, nba 2k players from october to june etc.. COD players are worried about modded controllers and fighting game players about lag so I put up other projects to fill in the seasons.
Merchandising will be were we make the bulk of our money with gamerholic. Gamerholic is a persona, from shirts to gaming accessories. Many gamers have been asking for a real life version of our logo, which looks like a gaming controller filled with alcohol.
Dreamybids is just an example service of how much fun we can have gamifying things.
The other projects are a self funding option, just build and sell if the opportunity comes.