Chill Direct and Digital Distribution

(disclosure: I'm on the Chill team) There is still an incredible amount of friction in the distribution of longer form entertainment content online. There have been lots of fits and starts before to solve self-distribution of film (and specials, etc.), but we've never seen the confluence tech that is now available—higher bandwidth, seamless payment processing, video hosting, full integration into legacy social channels, etc.

Frankly the deals that most filmmakers are facing from direct-to-DVD distributors are atrocious. All rights are taken out of the filmmakers' hands, territory by territory, all on the promise of /maybe/ seeing your film on the shelves at Wal-mart. I think some of the smart ones are waking up and realizing that they have way more leverage to reach a global audience online and don't need to settle for a mythical distribution deal that is effectively just that, mythology. There's a movement underway and it's tilting the power back into the hands of creative people.

I think this brings a new level of meritocracy to the process and it will be amazing to see the results.

Really interested to see how the self-service model will do and the effect of being able to buy different projects in one space as opposed to on the artist's site.

This is the future...direct from creator to consumer

So cool!! Can't wait to get my content up there!

I love when technology is used to enable people to keep doing what they love.

this is so awesome! thank you :)