Begin? I haven’t heard anything positive about Roku in 10 years or so. They had to race to the bottom to compete with Amazon and Google. And maybe they mostly survived til now, but all I hear is complaints about ads.
But I fear this need means this time is ending, and we'll only be left with crap.
I mean, ok, but that's still a pretty low bar.
I used various Rokus for.. I dunno, must have been at least 10 years. Switched to the Apple TV last year because Roku keeps adding more and more ads to their devices.
The Apple TV is much nicer than any Roku I've used. Performance and reliability are excellent, and ads are minimal. Only for Apple's streaming service, only when that app is selected, and no audio.
Furthermore, I'm on a Roku looking for content and the ads highlight content. It's not that different than seeing posters on the way to a movie theater.