I'm not convinced companies always need software tailored to their workflows, and could benefit from adopting worn-path workflows instead.
I’m dubious, because for an established company the question is whether the software adapts to the org, or if the org adapts to the software. It’s a lot harder to change the workflow of a whole company than to buy software that enables your current workflow. There’s months of retraining and figuring out where compliance goes in the new workflow, and things that get done wrong along the way because it’s new, and etc.
You need a pretty big efficiency win to offset the dead weight of time spent just changing workflows.
Currently though we are in a world where things change every week, model capabilities, harnesses, pricing etc. Forcing a norm wont work, because there is no such norm.