And so what does adding addresses do? OK, it gives the submitter more of a feeling of power. For the average gawker...how many of them are going to get significant value from knowing the address? And OK, inevitably, there will be a few users who get "value" from the address, and these users will cause significant blowback towards your already over-the-top site. The only logical reason I can think of going this legally questionable (nevermind unethical) route is that he's afraid he's not getting enough attention as it is.
This seems more like a pathological desire for chaos and misery than any actual entrepreneurship.