Look, I'm not defending MS, but this feels like such a non-story. Every AI company wants people to love their product to use it as much as possible. EVERY game company every has wanted people to be addicted to their project. The context isn't "hypnotise people to use our AI against their will" but rather within Office products to make their AI so useful that people are 'addicted' to use it for all office work. This seems far less nefarious than the title.