Hacker News Reader

This looks cool, and the message is something I can get behind. Only, what is the purpose of the site?

I'm asking honestly. Is there a product somewhere? A mailing list? A forum? What am I supposed to do?

One of the firms behind the site calls it "a design provocation intended to spark a reaction and fuel a conversation" on their Tumblr.

So I guess you're supposed to react and start talking.

i.e. troll, basically.