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I spent $200/month on subscriptions last month ($100 each to Anthropic and OpenAI) and the API cost version of my token spend was $2,100 - and if I'd been on the "Enterprise" plans my company would have had to pay the full price, not the subscription discount: https://simonwillison.net/2026/May/27/product-market-fit/#en...

I agree that $400/month is a HUGE amount, but there might be a path to that.

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I spend $0/month.

I spend $200 for Claude, $100 for ChatGPT, and I still hit hourly and weekly limits mostly working on a couple projects with no "claude -p" style automation.

Seems like a lot of money until I consider how much time it would have cost me to get this far in any of them a few years ago. So long as the thing you're doing is worth doing (business, pleasure, curiosity, utility) then it's a bargain.

I do hope they improve in time. Weekly limits are criminal.

It's mutually beneficial: the load is smoothed for them, and it ensures I won't blow through a monthly limit.

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