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What percentage of people who are not successful entrepreneurs but fit the other criteria i.e. middle or upper-class background, 40 years-old on average, high academic performance, are married and with children? Is it more or less than 60%?

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Substantially less. Four year degrees alone upper bound that at about 20~25% of the population, depending on what age cohort you use. As you add additional constraints the intersection only ever gets smaller.

The question could be phrased better, but the gist is: (number of married with children) / (number of members) in the population of ``middle or upper-class background, 40 years-old on average, high academic performance''. I.e., does being an entrepreneur correlate positively or negatively with having children, among the mentioned group.

Whoops. Dexen got it. I mean, if you take the same set of criteria as before, less the requirement that they be a successful entrepreneur, what percentage of that larger group is married and with children? Without knowing that figure, the statement "60% of successful entrepreneurs are married and have kids" does not tell the story this (misleading, in my opinion) headline wants to tell you.

I do not mean "what percentage of the population is around 40, educated, and married with children?"

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