Why not focus on having something actually competetive with AWS / gcp / azure? And not, hetzner and OVH are not it.
I agree that Hetzner isn’t it, they struggle at the object store step apparently, so it’s quite a long road ahead for them.
From my customer point of view, I think scaleway may be the most qualified but I’m not sure they can scale and step up.
They simply can't. It would have happened by now.
Now, if there was a market that were prohibited from using US cloud providers that would give EU providers an actual way to move upmarket.