Do you have any idea what has caused this engagement improvement and indeed do you actually have any metrics or is it hearsay?
It is much easier to knock something up in a day as you have done, but often the reason manual things take longer is they are based on actual testing and research which takes longer than a day however you do it. The manual way gives you much more data on the hows and whys, and will inform you much more in the future when you need to change again instead of just 'ai did it last time, lets use it again!'