There's not a lot to go on on the website except the trailer.

Which platform will you support? Do you have an idea of the price range you'll target? Will you offer an SDK to allow people to design their own level/maps as you can do in Super Meat Boy for example?

Anyway the trailer gives a good idea of the type of gameplay you can expect. The problem will be to use the "gimmick" of moving the camera to change the "level plan" in a lot of different ways to avoid too much repetitions. It reminds me of something but I can't put a name on it yet ! But it seems as fun as trying Portal for the first time so that's encouraging