This is my issue with LiPo whatever flavor where they tell you it has a "runtime" of X minutes, yet you are strongly advised to only use 70%-80% of that value. It's worse than hard drives using 1000 vs 1024.
The rationale I've heard to justify conventional UPSs not even trying to compete on runtime is that they're just for giving you a few minutes to cleanly shut down your crap software that isn't crash-safe and/or for your auto-start generator to start up. But what I actually want is to keep working for an hour+ after the power goes out without owning/installing/maintaining a generator.
Could be worse - could be lead acid and weigh 2x as much and you only get half the Ah.
So like SSDs? If you fill them up near 100%, performance tanks.