Less laconically, distros generally refer to the userland parts of the operating systems rather than the actual kernel. FreeBSD does not use the Linux kernel so calling it a distro, which typically refer specifically to Linux distros, wouldn't be accurate.
As far as Linux versus not Linux, "distro" feels fine to me for Unix systems.
They are completely independent operating systems with a distant shared history.
Whereas on Linux, the distros are taking a common Linux kernel source, and combining it with their choice of common userlands like GNU. Debian has the same kernel and GNU userland that Arch and Fedora use. You could take a program compiled for Debian and run it on Arch, which is common these days due to Docker where you're pulling another distro's userland and running it on your distro's kernel. That is how Linux distros are "distros" whereas the BSDs are independent operating systems.