They are doing neither. All German car companies are idiots. Years of lead compared to all other car manufacturers, threw away all of it with sheer incompetence and bureaucracy.
They saw less buttons on Tesla and tried to adopt it as a cost cutting measure instead of thinking of designing a better UX. Result is, laggy/buggy/buttonless bad ux that customers hated. So they are going back with a bad excuse. The mistake is thinking software+UX as second class in a modern car. But now they are correcting "touch screen bad" mistake. lmao.
I mean, it is no surprise. Germans in general don't know how to develop good software because to them everything is a design by committee (see CARAID).