With Linux, you have to target specific distros, do something insane like a giant bundle of everything, or static linking or some other craziness, or open up your source code and let someone else take the headache. Oh and I almost forgot.. install scripts that detect distros, install dependencies. And god help you if you need to ship a kernel module.
>The ecosystem was not won on technical merit. OEM per-processor licensing, embrace-extend-extinguish against Java and the web, document format lock-in, and a long pattern of obstructing standardization attempts that would constrain Windows (PWI in 1994, ECMA-234 in 1995, OpenDocument later) while pushing their own through when it extended reach.
Windows has broad hardware compatibility, a stable enough application platform (see above), aggressive backward compatibility, a large developer ecosystem, and distribution through OEMs. Those are technical merits, even if they are not the only merits.