Why Software Needs a Third Loop [audio]

1. Software needs a third loop: which is, engineers (or people who build the thing) talking to customers

2. Progressive delivery of software is a thing. Don’t put all of it in the hands of the users at once maybe. Meet users where they are.

This reminds me of a problem we hit at work. Ended up going a different direction but same root issue.

I feel like all the things they said are true...and have been known since the 20th century.