This reminds me of how brands can get people to buy a t-shirt with a logo on it. The customer is paying or in this case, working, to advertise the brand.
I have no idea what this Champion Kit is, and it looks grotesquely corporate (and I guess, "enterprise"). I'm stunned that people would ever need to be told "When a colleague asks how you accomplished something, respond with the actual prompt you used". I work for myself, so maybe I just don't encounter people who would need to be told this?
This makes me want to deliberately not mention Claude if I'm helping someone. I want people to gain from the general tool category, whichever LLM they use, and to be able to think for themselves how to apply it and extend it. Not "type in this exact prompt in this exact box to get this non-exact non-deterministic response".