Yes, but the HN crowd isn't Zitron's main audience. He appeals to smart people who don't understand anything about computing or business. I do not mean this in a disparaging way; it's a curious audience that has somewhat justifiable moral and aesthetic objections to LLMs and especially the companies peddling them.
The problem is that Zitron has charm, an authoritative voice and a very aggressive online presence. That's a difficult combination to compete against.