The problem is that there sort of isn't a better way right now in the US, and for now, Plaid or a Plaid-like competitor is the safest way. Eventually, it would be awesome if there were clean, open APIs, and standards around this, but for now, it's the best we have.
The alternative of course for the DIY-er is some sort of browser automation, which honestly, is what I tried first. I really wanted it to work, but it didn't - which led us to Plaid.