Meta basically "pivoted."
The core business is still meta ads, but Zuck had decided they needed big investment into a new business for future-proofing, growth or whatnot.
That business was initially the meta stuff. Now it is Ai. That's a pivot.
The core business is still meta ads, but Zuck had decided they needed big investment into a new business for future-proofing, growth or whatnot.
That business was initially the meta stuff. Now it is Ai. That's a pivot.
You were soooooo close.
Meta is fundamentally a targeted advertising company, not a media company.
From the customer perspective, it works. The main problem is price competition for access to audiences. That's why fb revenues are what they are. The ads work, largely because ofntracmjng/targeting.
The amount of subscription driven media today is relatively a very small part of the industry.