It feels like these hyperscalers are just raising as much as they can giving extremely rosy projections becauses these sooner or later peak is going to be reached (if that hasn’t happened already)
It feels like these hyperscalers are just raising as much as they can giving extremely rosy projections becauses these sooner or later peak is going to be reached (if that hasn’t happened already)
What does "on time" mean? You'll need to negotiate with local authorities, some friendly, some not. Data centers aren't exactly popular neighbors these days. Then negotiate with the local power utility. Fingers crossed the political landscape doesn't shift and your CEO doesn't sign a contract with an army using your product to pick bombing targets, because you'll watch those permits evaporate fast.
Then there's sourcing: CPUs, GPUs, memory, networking. You need all of it. Did you know the lead time for an industrial power transformer is 5+ years? Don't get me started on the water treatment pumps and filters you can't even get permitted without. What will you do in the meantime ? You surely aren't gonna get preferential treatment from AWS / Google / ... if they know you are moving away anyway. Your competition will.
The risk and complexity are just too big. AI/LLM is already an incredibly complex and brittle environment with huge competition. Getting distracted building data centers isn't enticing for these companies, it's a death sentence.
Large data centers consume as much power as a small city. The location decision is about being able to connect to a power grid that is ready to supply that.
Evaporative cooling also needs steady water supply. There are data centers which don’t operate on evaporative cooling but it’s more equipment intensive and expensive.
Latency doesn’t matter. You can get fast enough internet connected to these sites much more easily than finding power.
* data transit across the world can be very slow when there's network issues (a fiber is cut somewhere, congestion, bgp does it's thing, etc). having something more local can mitigate this
* several countries right now have demented leaders with idiotic cult-like followers. Best not to put all your eggs in those baskets.
* wars, earthquakes, fires, floods, and severe weather rarely affect the whole planet at once, but can have rippling effects across a continent.
And frankly, the real question isn't "why spread out the DCs?", its "what reason is there to put them close to each other?".
You're not wrong about the rest but no AI company would ever build a data center in every continent for this, even if they were prepared to build data centers. AI inference isn't like general purpose hosting.
After the initial announcement of "fast mode" in Claude Code, did you ever hear about anyone using it for real? I didn't. Vanishingly few people are willing to pay extra for faster inference.
Remember that the time-to-first-token is dominated by the time to process the prompt. It's orders of magnitude more latency than the network route is adding. An extra 200 milliseconds of network delay on a 5-10 second time-to-first-token is not even noticeable; it's within the normal TTFT jitter. It would be foolish to spend billions of dollars to drop data centers around the world to reduce the 200 milliseconds when it's not going to reduce the 5-10 seconds. Skip the exotic locales and put your data centers in Cheap Power Tax Haven County, USA. Perhaps run the numbers and see if Free Cooling City, Sweden is cheaper.
We're talking about billions of dollars of extra capex if you take the "let's build them everywhere" side of the bet instead of "let's build them in the cheapest possible place" side. It seems to me that you'd have to be really sure that you need the data center to be somewhere uneconomical. I think if you did build them in the cheap place, it's a safe bet that you'll always have at least enough latency-insensitive workloads to fill it up. I doubt that we would transition entirely to latency-sensitive workloads in the future, and that's what would have to happen for my side of the bet to go wrong. The other side goes wrong if we don't see a dramatic uptick in latency-sensitive inference workloads. As another comment pointed out, voice agents are the one genuinely latency-sensitive cloud inference workload we have right now; they do need low latency for it. Such workloads exist, but it's a slim percentage so far.
I believe I'm taking the safe bet that lets Anthropic make hay while the sun shines without risking a major misstep. Nothing stops them from using their own data centers for cheap slow "base load" while still using cloud partners for less common specialized needs. I just can't see why they would build the international data centers to reduce cloud partner costs on latency-sensitive workloads before those workloads actually show up in significant numbers.
This may be true for simpler cases where you just stream responses from a single LLM in some kind of no-brain chatbot. If the pipeline is a bit more complex (multiple calls to different models, not only LLMs but also embedding models, rerankers, agentic stuff, etc.), latencies quickly add up. It also depends on the UI/UX expectations.
Funny reading this, because the feature I developed can't go live for a few months in regions where we have to use Amazon Bedrock (for legal reasons), simply because Bedrock has very poor latency and stakeholders aren't satisfied with the final speed (users aren't expected to wait 10-15 seconds in that part of the UI, it would be awkward). And a single roundtrip to AWS Ireland from Asia is already like at least 300ms (multiply by several calls in a pipeline and it adds up to seconds, just for the roundtrips), so having one region only is not an option.
Funny though, in one region we ended up buying our own GPUs and running the models ourselves. Response times there are about 3x faster for the same models than on Bedrock on average (and Bedrock often hangs for 20+ seconds for no reason, despite all the tricks like cross-region inference and premium tiers AWS managers recommended). For me, it's been easier and less stressful to run LLMs/embedders/rerankers myself than to fight cloud providers' latencies :)
>then put all of your data centers there
>You definitely don't need a data center in every continent.
Not always possible due to legal reasons. Many jurisdictions already have (or plan to have) strict data processing laws. Also many B2B clients (and government clients too), require all data processing to stay in the country, or at least the region (like EU), or we simply lose the deals. So, for example, we're already required to use data centers in at least 4 continents, just 2 more continents to go (if you don't count Antarctica :)
Every single argument you've brought up is irrelevant in the face of billions of dollars. If you intend to consume $100 billion dollars in data center infrastructure, you're going to find a way to accomplish it while cutting out the middlemen.
Meanwhile if you're flaky and never intend to spend that money, you're going to come up with a way to pay someone else to deal with those problems and quit paying the moment they don't.
You'd never do both at the same time. You'd never commit your money and give them control over your business critical infrastructure.
Hence the deal is a sham. The $100 billion are a lie. Thank you for telling us.
Heck, look at Facebook. Granted, they got started slightly before AWS, but not by much. Owning all of their own data centers is a huge competitive advantage for them, and unlike most of the other hyperscalers they don't sell compute to other companies (AFAIK).
Again, the commitment is for $100 billion in spend. Building lots of data centers for a lot cheaper than that price should absolutely be doable. Also, geographic distribution isn't nearly as important for AI companies given the way LLMs work. The primary benefit of being close to your data center is reduced latency, but if you think about your average chatbot interface, inference time absolutely swamps latency, so it's not as big a deal. Sure, you'd probably need data centers in different locales for legal reasons, and for general diversification, but, one more time, $100 billion should buy a lot of data centers.
Colossus initially had ~200k GPUs. 100B buys you ~1 million high end GPUs running 24/7 for a year at AWS retail prices.
They also reused an existing building that happened to be in the right place at the right time. The larger data center buildouts would almost always need new, dedicated construction.
You can’t even get the hardware at that scale without months or years of order lead time. NVidia doesn’t have warehouses full of compute hardware waiting for someone to come get it.
They also reused an existing building. Basically, they put 100,000 GPUs into a building and attached the necessary infrastructure in about half a year. Impressive, but it’s not the same as a $10B/year data center usage commitment like this deal.
If you build datacenters, you have to spend that money now.
They're also not paying amazon to order GPUs, they're paying for compute usage of whatever hardware they have.
If Anthropic/OpenAI miss projections, infra providers can somewhat likely still turn around and sell it to the next guy or use it themselves. If they have more demand than expected (as Anthropic currently does), vcs will throw money at them and they can outbid the competition
If they built it themselves and missed projections it's a much more expensive mistake
It's just risk sharing. Infra providers take some of the risk and some of the upside
Not if their pricing comes with multiyear commitments for reserved pricing. No doubt they get a huge volume discount but the advertised AWS reserved pricing is already enough for pay for a whole 8x HX00 pod plus the NVIDIA enterprise license plus the staff to manage it after only a one year commitment. On-demand pricing is significantly more expensive so they’re going to be boxed in by errors in capacity planning anyway (as has been happening the last few months).
The economics here are absurd unless you’re involved in a giant circular investment scheme to pump up valuations.
Afterwards Amazon will be milking the machines these commitments buy for nearly a decade. That tradeoff makes sense at a small scale (even up to $X00 million or even billions), but at $Y0 or $Z00 billion?
Color me skeptical. There are plenty of other side benefits like upgrading to the newest GPUs every few years, but again we’re talking about paying for new buildouts with upfront commitments anyway.
* obviously the timelines, scientific risk, and opportunity cost make this completely infeasible but that’s the scale we’re talking about. It’s a major industrial project on the scale of the thirty year space shuttle program (~$200 billion).
> The Anthropic deal specifically covers Trainium2 through Trainium4 chips, even though Trainium4 chips are not currently available. The latest chip, Trainium3, was released in December. On top of that, Anthropic has secured the option to buy capacity on future Amazon chips as they become available.
It’s common even for smaller companies to do mutually beneficial business with each other. It’s actually helpful to do business with people who are also your customers because you have a relationship with them and you also have leverage: They are extra incentivized to treat you well because they don’t want to upset any of the other business you have with them.
There is a famous quote from the polish economist Kalecki, that "economics is the science of mistaking a stock for a flow". Essentially this form of lending continues while everybody can make interest payments, and blows up horribly as soon as somebody can´t - as I have no doubt all those concerned are fully aware.
Interesting...
Isn't that almost all that matters when comparing doing something yourself versus paying someone else, in this case Amazon, to do it for you?
If you’re not sure it’s going to blow the socks off, foisting capital investment on partners is a great deal.
See the difference in companies/franchises that always own the land/building and those that always lease.
Why this versus us being in a temporary bottleneck? Like, railroads became expensive to build everywhere in the 19th century not because we reached Earth's capacity for railroads or whatever, but because we were still tooling up the industry needed to produce them at higher scales.
In the meantime if you work on revenue generating work, that side of PnL is uncapped. So you can either put some engineers on reducing your costs at most by 100% or, if they worked on product ideas they could be working on things that generate over 9000% more revenue.
However there are certain advantages like supply chain that only established companies would have access to. This is also a commitment to spend upto 100B on internal approach and research. I would expect them to come up with their own cpu chip and device design. This will shift the focus to an internal approach. And might make amazon give better prices later down the line
Just a guess.
I do think a ton of businesses would benefit from running their own hardware, but they're not getting five billion dollars to stay on the cloud.
Everybody does right now, right?
But: is it your core competency?
Can your firm afford the distraction?
https://www.anthropic.com/news/google-broadcom-partnership-c...
Wonder if Anthropic is making a mistake by focusing on "consumer" hardware, and not going super specialized.
edit: I misunderstood, I thought you were implying they designed their own GPUs. nevermind
Comments like yours add nothing to the discussion.
You can throw money and hardware at a problem, but then someone may come along with a great idea and leapfrog you.
Just consider that all major AI providers now use deepseeks ideas for efficient training from that first paper.
I distinctly remember reading a big pantie twisting from Sam Altman and Co that Chinese took their stuff, the stuff OpenAI and Co spent billions to create, and used that as the base for $0.00