In any other industry they call this corruption, but in academia it’s apparently ok.
Don't get me wrong, I think that college education is due for reform.
There are examples of finding better ways to do it. My son's textbook costs were very low. The regional state university that he attended had some kind of thing where you rented your textbooks and turned them back in, often with a nominal or zero fee.
The business strategy class I took in college in Ireland used the same book for two or three years, even though the book was reshuffled every year, just to enable some spreading of the financial burden on students.
Knowledge is the only resource that only becomes greater the more is shared because people share back what they learned. Mind you this only works if people are paying it forward. But often the educator gets more from teaching than the student does.