It's not just frilly video, it's how the world sees it, emotionally connects to it, and grows up loving it, and wanting to support more.
We had black screens as it left the pad, they didn't know what camera to switch to and kept changing feeds every 2-3 seconds, they switched to a grainy feed of the crowd just looking up while booster separation happened, so we missed that, and hastily switched back after they separated.
All the prep and they couldn't come up with a media plan? Maybe it was technical problems and their camera indexing was off or something.