It's an ad. "The Solution: TokensTree". From tokenstree.com
I was expecting a secondary market in tokens, perhaps crypto-powered, but no.
The cost difference for languages roughly correlates with how much text it takes to say something in that language. English is relatively terse. (This is a common annoyance when internationalizing dialog boxes. If sized for English, boxes need to be expanded.) They don't list any of the ideographic languages, which would be interesting.