Azerbaijan invaded Nagorno-Karabakh in 2023 and now all their enemies are gone (disarmed and Armenians expelled) which presumably makes their citizens better off once they move into the empty territory.
So I shouldn’t say it never happens.
The other - I don't pay taxes to the Azeris, every moment of my productive life doesn't support the genocide there, and my soul is in some way not as blackened by the atrocities there. I think people care about Palestine because they rightly feel complicity. Maybe Russian citizens - whose labor indirectly goes to supporting Azeri atrocities - are up in arms?