Reality begs to differ [0] and following the link for that text goes to an article [1] where they talk about Google's TurboQuant which supposedly will lower the RAM requirements. Now if that means RAM prices come down (as speculated, not reported on, in the link) or the AI companies just do more things with their extra ram is yet to be determined. The fact this article links there with text "RAM prices are crashing" throws the entire rest of the article into doubt for me.
RAM prices are most certainly not crashing (yet) and treating it as a forgone conclusion because _one_ lab found gains could be made and hasn't even reported on the efficiency of their method is just irresponsible. It's almost as bad as when LLMs link things to prove their point, you visit the link, and find it says nothing of the sort or even the opposite.
[0] https://pcpartpicker.com/trends/price/memory/
[1] https://tech.sportskeeda.com/gaming-news/how-google-s-new-tu...