Smart organizations will not just deliver better products but likely start products that they were hesitant to start before because the cost of starting is a lot closer to zero. Smart engineering leadership will encourage developers into delivering value and not self-serving, endless iterations of tooling enhancements, etc.
If I was a CTO and my competitor Y fired 90% of their devs, I'd try to secure funding to hire their top talent and retain them. The vitriol alone could fuel some interesting creations and when competitor Y realizes things later, their top talent will have moved on.