> not that long ago, many still saw the "metaverse" vision as inevitable; a clear trajectory for the future of the internet.

> And the failure isn't Zuckerberg's alone. Microsoft, Apple, and a good many others all crashed into the same wall.

This is revisionary. Mark Zuckerberg's Meta was the only company to go all-in on the "metaverse". Microsoft has barely even dabbled in an adjacent area with the Hololens.

Apple has essentially zero exposure to anything like the "metaverse". Apple's Spatial Computing and its use of Personas and SharePlay is not like the "metaverse", despite the comparison between Meta's and Apple's efforts being perhaps inevitable.

The metaverse, as Meta pursued it, was a social media virtual reality space, and only one of the three companies you mention touted and offered a product for users in this space.