Key lessons we learned from pivoting our blog twice

Without being unkind I think the authors on the blog should work on their writing. Read the first sentence of this entry on sleep: http://blog.bufferapp.com/how-much-sleep-do-we-really-need-t...

Notice the two uses of 'average'?

The rest of the blog post is similarly poorly edited. It needs a good reread, edit and subedit to reduce wordiness.

Another example that I have a hard time understanding: "Here is what a recent study found: The sleep deprived person can in fact deliver the exact same results as someone who isn’t sleep deprived in an exercise, for when they give it their best shot."

Or: "One of my favorite writers and New York Times bestselling author Michael Hyatt does the same things for many years and posted his insights in this great post about napping."

When you refer to the process of evolving topic and focus as "pivoting", your entire industry has jumped the shark.

You guys at Buffer get more HN front page action than Techcrunch and Codinghorror combined. What's up with that?

P.S. Buffer is a great app, but that's beside the point.

If your blog has "pivots", HN voters should stop humoring you.