They are playing a good PR game for sure. Their recent track record doesn’t show if they can be trusted. Few millions is nothing for their current revenue and saying they sacrificed is a big stretch here.
They don't have any brand poison, unlike nearly everyone else competing with them. Some serious negative equity in tha group, be it GOOG, Grok , META, OpenAI, M$FT, deepseek, etc.
Claude was just being the little bot that could, and until now, flying under the radar