The internet has gone from a high-trust society to a low-trust society, all in the span of a couple of decades.
Enshittification strikes again.
And it doesn't have appear to have any means to rid itself of the bad apples. A sad situation all around.
Enshittification strikes again.
And it doesn't have appear to have any means to rid itself of the bad apples. A sad situation all around.
For example, a huge fraction of the world's spam originates from Russia, India and Bangladesh. And we know that a lot of the romance scams are perpetrated by Chinese gangs operating out of quasi-lawless parts of Myanmar. Not so much from, say, Switzerland.
For that reason, and because of limited English proficiency, Russian netizens rarely visit foreign resources these days, except for a few platforms without a good Russian replacement like Instagram and YouTube (both banned btw, only via a VPN), where they usually stay mostly within their Russian-speaking communities. I'm not sure why any of them would be the reason the Internet as a whole has supposedly become low-trust. The OP in question is some SEO company using an LLM to churn out sites with "unique content." We already had this stuff 20 years ago, except the "unique content" was generated by scripts that replaced words with synonyms. Nothing really new here.
Chinese have their own internet anyway- it was a shock to me at first just how little the average Chinese citizen really cares about Western culture or society. They have their own problems ofcourse but it has nothing to do with us
No it's the tens of billions of mostly American capital going into AI data centers and large bullshit models.
Though all that stuff is a very different thing from what's being discussed in this thread.
If you trust your government's propaganda that is used to jusitfy "hackbacks" and buying 0-days on the darkweb that fucks us all.
Don't get me wrong the west isn't doing much to enforce Russian or Chinese complaints either. It's really just a messy diplomatic situation all around.
"A report by the Global Initiative on Transnational Organised Crime (based on United States Institute of Peace findings) estimated that revenues from “pig-butchering” cyber scams in Laos were around US $10.9 billion, which would be *equivalent to more than two-thirds (≈67–70 %) of formal Lao GDP in a recent year."
https://globalinitiative.net/wp-content/uploads/2025/05/GI-T...
The difference is that there historically weren't much to be gained by annoying or misleading people on the internet, so trolling is mainly motivated by personal satisfaction. Two things changed since then: (1) most people now use the internet as the primary information source, and (2) the cost of creating bullshit has fallen precipitously.
The motivation for content online has changed over the last 20 years from people wanting to share things they're interested in to one where the primary goal is to collect eyeballs to make a profit in some way.
I'd normally be the first to agree with and push your point about language evolving, but it's not time to apply that to a neologism this young.
Isn't that what's driving the pollution of the Internet by LLMs?
> Enshittification, also known as crapification and platform decay, is a process in which two-sided online products and services decline in quality over time. Initially, vendors create high-quality offerings to attract users, then they degrade those offerings to better serve business customers, and finally degrade their services to both users and business customers to maximize short-term profits for shareholders.
Also see https://en.wikipedia.org/wiki/Enshittification#Impact which talks of the broadening of the usage of that term.
asserted without evidence and likely false.
Also there are many online shops that are the best option for purchasing various things.
The greatest decline is in the search engines, which not only are overwhelmed by sites with fake content, but they generate fake content themselves, in the form of stupid answers that are offered instead of the real search results, whether you want them or not.
If you know precisely the Web sites that you want to use, it is still OK, but when you search something unknown, it has become horrible.
&udm=14 my friend, &udm=14
It literally started meaning that hours after it was first posted to HN and being used. Sorry, that's just how language works. Enshittification got enshittified. Deal with it and move on.
Maybe it wasn't literally hours, but it was really fast. I remember noting how quickly people began to complain about it being used "improperly." The earliest instance I could find was this thread[0] from 2023 where user Gunax complained about it. I couldn't find an earlier reference in Algolia, it probably exists but I honestly don't care enough to put in the effort.
[0]https://news.ycombinator.com/item?id=36297336
>and also in that "things become shittier" was and is still a perfectly common expression
...perfectly encapsulated and described by the term "enshittification." Which is why people use it for that now. It's more descriptive in the general sense than it is as a specific term of art. You're complaining that a word that means "the process of turning to shit" is being used to describe "the process of turning to shit." What did people expect to happen? If you want to keep it as a precise and technical term of art, keep calling it "platform decay." A shit joke is not a technical, precise term of art.
You can be as much of a prescriptivist crank about this as you want, it doesn't matter. "Enshittification" now refers to any process by which things "turn to shit."
But here's what you're basically implying:
A writer was thinking about the ways things get shittier, decided that there was an actual pattern (at least when it came to online services) that came up again and again, such that "shittified" or "shittier" didn't really describe the most insidious part of it, and coined "enshittification" as a neologism that captured both the "shittier/shittified" aspects and also the academic overtones of "enXXXXication" ...
... and within less than 3 years, sloppy use of the neologism rendered it undifferentiatable from its roots, and the language without a simple term to describe the specific, capitalistic, corporatist process that the writer had noticed.
I can be anti-prescriptivist in general without losing my opposition to that specific process.
The process of language drift is accelerated exponentially by the internet. 5-10 years and upwards is an obsolete timescale, these changes can happen in months now, sometimes faster depending on the community.
> As I said in that Berlin speech:
>> Enshittification names the problem and proposes a solution. It's not just a way to say 'things are getting worse' (though of course, it's fine with me if you want to use it that way. It's an English word. We don't have der Rat für englische Rechtschreibung. English is a free for all. Go nuts, meine Kerle).
Unfortunately, I just think that Cory is wrong in the sense that ... while it's true the English is a free for all (most languages are, really) ... there's an actual cost to the sloppy usage which diminishes the utility of ever even coming up with the word. It's obviously fine for Cory to be fine with it (along with anyone else being fine with it), but at a point in time where it actually is the theory that matters, I think the cost ought to be considered more seriously.
Somewhere in the not too distant future, the theory/concept that enshittification identifies will be of less importance for a variety of reasons, and loose use of the word won't matter, because the theory/concept will be either irrelevant or widely known or both. But right now, when someone wants to talk about Cory's idea about how internet services are deliberately degraded over time, it's incredibly helpful to have a "unique" term for that.
You act as if it was impossible to talk about "how internet services are deliberately being degraded over time" before the word was coined, but it wasn't, we already had a more precise term for that, platform decay.
But my brother in Christ "enshittification" isn't a unique term. It's a common prefix, a common suffix and the word "shit." It was never that great a term of art to begin with, it was just an excuse to say "shit" in polite company. It's a word invented by a blogger for clicks. This isn't a hill worth dying on.
Maybe the issue is that the word as coined induces a more general vision of 'degradation of services/products' in a layperson than the original narrow definition? People run into this in any specialization where a particular word has a much stricter technical definition than its general english meaning would suggest. Regardless, semantic drift is real, unavoidable, and inevitable.
The consumer internet has become platformized, and the dominant platforms are going through enshittification: early user subsidy, then advertiser/seller favoritism, now rent extraction that is degrading outcomes for everyone.
We must live on different planets.