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Quoting from the press release: https://www.apple.com/newsroom/2026/01/apple-introduces-new-...

"Designed exclusively for tracking objects, and not people or pets"

(emphasis mine)

That’s just so you don’t sue the over your lost dog

Or your dog eating the AirTag with the button battery inside it

I think it’s also for practical reasons: your dog needs to be near a person with an iPhone. If the dog is in the middle of the woods it won’t show up. Generally most objects require a person to move them and so the chances of them being near an iPhone are much higher.

Reply on news.ycombinator.com