On a network, people interact with each other.
In ~media~, you have a few specialized ~creators~, and doom scrollers.
Compare Lunarstorm anno 2000 and instagram 2026.
In ~media~, you have a few specialized ~creators~, and doom scrollers.
Compare Lunarstorm anno 2000 and instagram 2026.
Note that "social" (as in social interaction with people you know) in "social networking" is a requirement, while it is not in "social media". You may as well call it "parasocial media" since that is the way most people use it most of the time.
Thus 'social media' is primarily based on content, while 'social networking' is primarily based on social connection and interaction.
I was there, just go to the official phpBB forums and search my name..
We also considered myspace to be a social network (due to the friend graph) while forums were not.
The chans were a weird almost edge case. I think they qualify as social media but the lack of persistent identities significantly changes the dynamics (obviously).
Nobody.
In the 2000s, 'forums' were forums, and 'social network' was the dominant term for products like FB and Myspace. A movie even came out with that name. Both were also 'communities'. These are verifiable on Google trends.
In the 2010s, 'social media' became the preferred term, mainly because it contrasted with 'the media' as the other major source of information available, but also because it was just an easier to use and more generic term than 'social network'. 'Forums' were still largely forums, tho like all activity online, on occasion it got lumped into 'social media'.
Sometime in the 2010s we started to delineate 'social network' from 'social media' as distinct eras of social products and properties of how the products work. This became extremely clear once the era of video took over in ~2020, as video is historically 'media' in a way that exchanging text never was.
The term 'networking' is/was its own thing and mostly unrelated to 'social networks'.
FWIW I did market analysis for Yahoo's online communities division in 06 and worked on two FB app startups, one which was a college social network, and interfaced a lot with FB in 08-12. All of these words and fine delineations were essential to my work and part of the research I was doing at the time. I looked over my notes to confirm.
I can understand what this means in the context of visual platforms like Instagram and TikTok. (Slight quibble on TT in that a number of very large creators there record from their cars, kitchens, or otherwise do not employ specialized production.)
In any case, what does "specialized creators" mean in the context of (primarily) text-based platforms like Twitter, LinkedIn, and Facebook? Does that mean they are not social media?
> On a network, people interact with each other.
On any platform that would be considered social media by any definition, popular posts serve as a place for people to interact with each other. They are more ephemeral than a subreddit, but they serve the same function.
I am honestly not trying to troll, I just don't understand the distinction.
Most successful Twitter and Facebook posts are visual anyway.
Meanwhile, HN would be closer to media. It technically has a few personalities, and one default feed to doom scroll.
A social network exists between people, it does not require a platform or technology. Social media is a medium where people correspond.