The hyperscalers are spending 600 billion a year, and literally betting their companies future, on what will happen over the next 24 months...but the bloggers are all doing it for philanthropy and to play with cool tech....Got it...
Let's say super popular blogger x is paid a million dollars to shill for AI and they convince you it's revolutionary. What then? Well of course you try it! You pay OpenAI $20 for a month
What happens after that, the actual experience of using the product, is the only important thing. If it sucks and provides no value to anyone, OpenAI fails. Sleezy marketing and salesmen can only get you in the door. They can't make a shit product amazing
A $10,000 get rich quick course can be made successful on hopes, dreams and sales tactics. A monthly subscription tool to help people with their work crashes and burns if it doesn't provide value
It doesn't matter how many people shill for it
My managers/bosses are non technical so for them watching an agent write python code to scrape a website is like magic because its beyond what they know. And while its not a large upfront cost, it make take a while to see the errors or critical biases in a system one doesnt understand.
So i would argue its more devious because its hard to measure if its really what its marketed to be, but it sure feeeeels like it to less technical people.
this is more about large scale corporate adoption, what you say is true for individual engineers imo