Show HN: OneMinuteBranding – From prompt to brand system and Claude.md in 60s
oneminutebranding.com
oneminutebranding.com
When I’m building, the "vibe" and the flow are everything. But every time I start a new project, I hit the same wall: the "branding tax." I’d lose 2 hours on tedious tasks—finding a color palette that isn't boring, wrestling with SVG vectorizers that are full of ads, and resizing favicons.
It kills the creative momentum.
So I built OneMinuteBranding to automate the stuff that usually gets in the way of shipping. It handles the boring parts:
Native SVG logos: No pixelated PNGs.
Code-first output: Generates tailwind.config.ts and variables.css directly.
Full Favicon set: Ready to drop into /public.
AI Context: It even exports a CLAUDE.md file so my AI tools (Cursor/Claude) know the brand guidelines from line one.
I also released the internal tools I built for this (PNG to SVG and a clean Favicon generator) as free standalone tools for the community.
I'd love to hear how other makers handle this. Do you spend time in Figma for every side project, or do you have a way to skip the "design phase" to stay in the flow?
One point: the pricing model wasn't immediately clear. I was a bit perplexed by "own this brand for $49" — I get why this is the business model, and it makes sense. But getting a hint about it earlier in the process would have helped set expectations.
The intent was to let people play with the engine and see the actual value before asking for anything. I personally find it frustrating when AI tools require a credit card just to see a preview.
I’ll look into adding a small "Free preview / $49 to export" hint near the generation button to set expectations earlier.
Regarding the price, I went with a one-time payment because, as a developer, I’m tired of every utility tool becoming a $19/mo subscription. One brand, one fee, you own the code.
I built this primarily for myself. I launch several projects a year as a "vide coder," and I realized that branding is my biggest cognitive drain. It’s not just about picking colors; it’s the constant friction of the technical tasks—converting logos to SVG, generating a full set of favicons, or manually creating social OG images. All these steps take hours and kill my shipping momentum.
To be honest, I’ve been pleasantly surprised by the results. Most of the time, I wouldn't have done better myself manually. My goal is to provide a high-quality foundation so developers can ship an MVP that looks polished and credible from day one. If the business grows, you'll eventually need a human touch—but this gets you to that stage 10x faster.