But I am biased. I‘ve seen this slogan everywhere to promote UPFs that claim to be healthy because they are „vegan“.
Now that the market for meat alternatives has collapsed I don’t see this reasoning anymore. What a strange coincidence.
What country are you reporting from? It seems to be absolutely booming in the UK. A brief internet search suggests it's growing and predicted to boom in the US as well.
It's extremely high in saturated fat and lots of meat is carcinogenic. We classify bacon in the same category of carcinogen as alcohol and tobacco. Meaning, we know, for sure, it causes cancer.
Unfortunately trends towards plant-based food seem to have taken a step backwards in recent years and I suspect the current moral panic around UPFs hasn’t helped. But the evidence on UPFs as harmful is pretty tenuous at the moment, while the evidence on meat and adverse health effects is considerably more comprehensive.
Me neither, I prefer common knowledge that has stood the test of time for a lot longer, like about 100 years more.
Not my downvote btw, corrective upvote actually.