DLC was the worst thing to happen to gaming, gamers hated DLC, they still hate DLC, but...
They spend a few billion a year on it, and each year spend more and more. Companies follow money more than they follow social media rants.
Games shouldn't cost $70!! [consistently pays $70 for games]
Game sequels suck, they're just rehashes of previous games!! [buys the sequels anyway]
Games shouldn't have AI content! [buys games with AI content]
Microtransactions are terrible! [pays for microtransactions]
Loot boxes are ruining games! [plays games with loot boxes]
Anti-cheats are rootkits. They are unacceptable! [plays games with anti-cheat]
That's it, they crossed the line. I'll never buy that game! [buys the game]
Arc Raiders uses AI in various ways yet it's one of the biggest success of 2025.
They will continue to buy three reskinned Ubisoft sandboxes a year and two seasonal sports releases.
The industry is already forfeit.