The Robotaxi service might be puffery, selling "full self driving" is just fraud.

A robotaxi rollout where each car needs a safety driver is fraud.

Puffery is like saying this is the best canned chili ever made. Selling a can of chili but never actually giving the chili just an empty can is fraud.

Puffery should really be limited to subjective things like flavor and not self-driving cars.