First of all, there are a variety of different types of world models. Simulation, video, static asset, etc. It's a loaded term, just as the use cases are widespread.
There are world models you can play in your browser inferred entirely by your CPU:
https://madebyoll.in/posts/game_emulation_via_dnn/ (my favorite, from 2022!)
https://madebyoll.in/posts/world_emulation_via_dnn/ (updated, in 3D)
There are static asset generating world models, like WorldLabs' Marble. These are useful for video games, previz, and filmmaking.
I wrote open source software to leverage marble for filmmaking (I'm a filmmaker, and this tech is extremely useful for scene consistency):
https://www.youtube.com/watch?v=wJCJYdGdpHg
https://github.com/storytold/artcraft
There are playable video-oriented models, many of which are open source and will run on your 3080 and above:
https://github.com/Robbyant/lingbot-world
There are things termed "world models" that really shouldn't be:
https://github.com/Tencent-Hunyuan/HunyuanWorld-1.0
There are robotics training oriented world models:
https://github.com/leggedrobotics/robotic_world_model
Genie is not strictly robotics-oriented.