What you're describing sounds like the former system, while the latter one is what should be compared to Tesla's "autopilot" or "FSD" or whatever the fuck. It works very well on both my cars and is a game changer for longer drives.
I consider good implementations of this and adaptive cruise to be basic equipment now, and asking $99/month for them is absolutely wild, especially since what you're getting isn't the "full self driving" we were promised. You still have to be fully engaged with what the car is doing and ready to take over in a fraction of a second.
The article doesn't mention it but other articles say that their version of adaptive cruise control (Traffic Aware Cruise Control or TACC) that was part of Autopilot is becoming a standard feature.
Seems like Subaru lane assist is considerably better than when it first came out in 2013 or so. I was able to experience it back then and it could have pinballed, certainly wasn't as steady and capable as it is more than ten years of development later.