Well, this is explicitly public ridicule. The penalty isn't just feeling shamed. It's reputational harm, immortalized via Google.

One of the theorized reasons for junk AI submissions is reputation boosting. So maybe this will help.

And I think it will help with people who just bought into the AI hype and are proceeding without much thought. Cluelessness can look a lot like shamelessness at first.

I think it makes sense, both for this, and for curl.

Presumably people want this for some kind of prestige, so they can put it on their CV (contributed to ghostty/submitted security issue to curl).

If we change that equation to have them think "wait, if I do this, then when employers Google me they'll see a blog post saying I'm incompetent" changes calculation that is neutral/positive for if their slop gets accepted to negative/positive.

Seems like it's addressing the incentives to me.