Pedantic, but the article is talking about the way we structure/organize information, not store it. When I think of the word store, I think of the physical medium. The way we organize the information is only partially related
You're reducing definitions and meaning too far to make an ultimately empty point just to contribute the thread.
If social medias only contribution is language policing, then it really should die off. What a waste of resources so functional illiterate nobodies can project ego.
https://en.wikipedia.org/wiki/Data_storage is a different website from https://en.wikipedia.org/wiki/Data_store because they are different, slightly overlapping concepts.