Ask HN: Is Web Development in a rut?

The industry is kind of in a bad spot, and I dont think its due to AI or Vibe Coding, because thats still niche. I am talking about the general sense of the market.

We are producing too much software on the web, yet nothing seems to work well. There is no creativity on the web as sites just look the same and even if we make a creative site, its not possible to get any traffic when google hogs it via AI summary or people dont even ask google about stuff in other cases.

Its now increasingly hard to make any money on the internet, we used to have blogs and individual sites making some money for the author, but now thats also not possible. Even if we dont talk about money, the websites all look the same, ask similar amount of money, in a similar way. I mean how many subscription services we think a user can have? At least some mobile apps give lifetime deals but on the desktop web thats increasingly rare. Is every site just a copy of a copy of copy of another site now? This started a long back but with AI its gonna be taken to an extreme level but I am hoping in few years we may find a way to break the cycle.