My blogpost titled “Millennials are killing ham radio” has received the most hits out of all of my other posts. It got me an interview with IEEE Spectrum and basically cemented my name as a ham radio influencer.

Amateur radio is a remarkably niche hobby so that kind of attention is rare, but it took ragebait to do it. A title like “The Next Generation of Ham Radio” would have flopped. I know this because that’s what I titled it first, and after 40 views in 2 months I slightly rewrote it and reposted it under the new title and within a day it appeared on just about every ham radio forum, facebook group, numerous email reflectors, and so on.

Hm. I read the title differently - that we create "A" personal website to break the monopoly of the "All" websites like the social media sites he mentions.

The singular destroys the monolithic many.

These are people who don't understand whimsy or other forms of contrast enhancing rhetoric. Designed to make reading interesting, points extra clear, etc.

Not designed to fool anyone into some random extremist view.

It may be that people who don't pick up on subtext humor, post more than average.