> There’s basically zero innovation in online video.
AV2 is coming out this year.
> Such a pity startups can’t innovate on the content stores of the big companies.
What do you mean?
AV2 is coming out this year.
> Such a pity startups can’t innovate on the content stores of the big companies.
What do you mean?
This is technically possible today but blocked by DRM and closed apps/players. Innovation would be unlocked if 3rd party apps could create custom viewing experiences based on licensed and purchased content files downloaded locally, e.g. in your local Apple media library. The closed apps could then sherlock/upstream UX improvements that prove broadly useful.
For two video streams with different encodings, swapping between two media players + prefetch can give a close approximation of a continuous video stream.
Which has less than 48 hours to go.