Google ads is dead precisely because their search product is dead.
Ever since Google bought double click, their ads business has been their search business. They are the same product.
Ever since Google bought double click, their ads business has been their search business. They are the same product.
Do we have any evidence search volume is down?
Don't get me wrong, I'm an avid Kagi user. But I'm sceptical anyone outside tech is using anything other than Google.
Google isn't search. It's a crutch for people with too much time and money.
p.s. not google labs, not tpu's, but specifically search.
…wouldn’t this make it an advertiser’s dream?
Now this may not be great for Google Ads (dunno about that) but Google search now works better than it ever did.