This is actually the most legit thing I can think of that could be behind an ad. It looks like an actual small business that is using ads as a replacement for the yellow pages, presumably when people are searching for party entertainment. I had assumed that basically all online ads were just straight up scams.

That said, I don’t ever want to see ads for it either. If I lived in Durban and wanted a juggling act, I’d like to be able to find it, as I’m sure all their clients would. I wonder if the market is just very competitive, or if they don’t show up on regulular searches for some reason.

Funny how a simpler and self-made website is seen as "dodgy af" but geocity 90s mash of stuff is "nostalgic".

It's not the neatest but it feels real, like these guys are into entertainment for parties, not web design.

Not enough layers of SPA and Tailwind for your taste?

Checked out as instructed, it somehow made me empathetic towards the OP. Not only the business completely harmless, it's the opposite: their job is trying to make people happy, and it's lovely.

Off-topic reply but I don't want to start another comment:

The problem about Google and AI has deeper layers: AI answers has trained users to not look into the source information (a.k.a websites), and websites are combating it by making themselves harder to crawl (for example, by enabling Cloudflare protection/verification), which in turn makes creating new search engine harder.

This down circle is currently unbreakable, which is a hellish situation for new comers, but great for established players such as Reddit, Facebook etc since they have internal search engine as well as mountains amount of content to provide.

If one day the big platforms (there are only handful of them) completely blocked Google from crawling them, that will be the true death of Google.

I agree, that site looks like the owners lack basic self-awareness. Surely they must use the modern internet and recognize the difference?

And if they’re unable to invest in their site or they’re simply shut out of the modern world, I’d assume the same applies to other aspects of their business as well.

Serious question: why do you find it dodgy?

Well, it's harshly put... bu not entirely untrue. The website would probably need to be refreshed.